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Dale Kietzman University contacted us to better understand the student segment in Utah, California and the African continent. Based on their concerns and needs, we developed an exhaustive research in the USA and 31 African countries and with those results we gave them indications to implement on the web, social networks, and advertising.
Education
The fashion brand Neon Buddha contacted us to gain a better understanding of their consumer group in the United States and Canada. Based on a thorough research, we defined the digital implementations on their e-commerce to present a more attractive offer and increase sales. In addition to a comprehensive digital audit of the website and social media, the initial marketing research focused on studying and segmenting the target audience in each country. The research outcome and
following implementations led to 100% increase in website traffic,
going from 4,000 to 8,000 visits in a 6 months period.
Fashion
We Are Casino contacted Toucan Insights to develop a challenging project that focused on understanding the global online gambling industry and consumer behavior to make the digital implementations needed to succeed in the selected markets. Knowing that the company had more than 3000 gaming options...
Online Gambling
Toucan Insights was approached by City Express Hotels to analyze guest consumption behavior at each of the hotel's properties. As a result of this research, we implemented a new digital marketing strategy to increase organic traffic, with a focus on attracting non-professional travelers to the hotel chain. This resulted in a 100% increase in organic traffic, reaching 410,000
visits per month.
Hospitality
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