The Content Marketing module is a course in itself (and it's included in the more comprehensive digital marketing course Small Business, Big Reach: Nurturing Digital Growth).
 
The Content Marketing course contains 41 pages and comes in pdf format including tools, best practices, business cases, a detailed checklist, and the trends that will impact Content Marketing in 2024.
 
Additionally, the module includes complementary online resources and is aimed at helping learners boost their writing productions, along with their visuals, in order to develop a sound Content Marketing strategy.