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Social Media Marketing Agency

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Social Media Marketing Agency - Toucan Insights
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Step by Step

Social Media Marketing Agency - Toucan Insights

Step 1. Consultation | Social Media Marketing Agency 

Objective: Understand your social media goals and define the scope of your campaign.

  1. Client Meeting: At Toucan Insights, our process begins with an in-depth meeting where we discuss your business objectives, target audience, and specific goals for social media marketing. This initial consultation helps us, as your dedicated social media agency, to understand your unique needs and challenges.

  2. Needs Assessment: We conduct a thorough needs assessment to identify your specific social media requirements and expectations.

  3. Market Research: We perform market research to understand industry trends, audience behavior, and the competitive landscape.

Client's Testimonials

We contacted Toucan Insights to relaunch our branding and e-commerce. They conducted detailed consumer research and helped us define our clientele.

Thanks to recommendations and implementations made by Toucan, we were able to develop a new content marketing strategy and optimize our SEO, which increased organic traffic. I highly recommend Toucan Insights' services.

Lindsay Pinkerton | VP Sales & Marketing

Neon Buddha

Fashion | USA & Canada

 Digital Agency - Digital Marketing Agency | Toucan Insights

¿Why is it important to include

Social Media Marketing in your digital strategy?

 

Social media marketing is, more than ever, a must in any digital marketing strategy.

As of May 2024, there were 5.07 billion users on social media platforms who spent an average of 2 hours and 24 minutes per day. Estimates show that by 2026, there will be 5.64 billion users worldwide using the platforms. 

Comprehending the language, tone, and design elements of each social media platform is key to successfully developing the right content and engaging with your target audience. Differentiating yourself from your competitors and standing out in your industry will help you attract your potential clients and establish yourself as an authority. 

 

To create the perfect content, it is imperative to understand your industry inside out and the trends impacting your audience. It is for this reason that through an initial social media audit, our social media marketing agency we'll be able to identify the key elements needed to develop the content for the right audience.

Social Media Advertising

Ads on well-known websites and apps like Facebook, Instagram, X, LinkedIn, TikTok, and others are referred to as social media advertising.

 

Similar to display advertising, they support a variety of content, including photos, videos, and immersive mobile experiences that help brands stand out and promote their businesses.  

How can Toucan Insights Social Media Marketing Agency help you with your social media networks?

After auditing your social media channels, our social media marketing agency team will focus on identifying the characteristics and behavior of your target audience on each social media platform.

 

Our team will then design and implement the communications around the topics identified during the social media audit, following a strategic social media marketing plan.

 

The aim is to build strong interactions, boost engagement with your audience, and position your company as an industry leader. The content and marketing plan on your social media platforms will have defined guidelines needed to promote a cohesive message and a clear brand image.

 

Our social media marketing agency not only creates eye-catching designs but also develops a comprehensive content marketing approach, building consumer trust through knowledge and value.

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Discovery Marketing Consultation

Socially lost? We eat that for breakfast. In just 30 minutes, our experts will decode your mess and give you a custom growth plan.

Global Reach,
Local Impact

To date, we have developed projects for companies in 30+ countries​

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Trusted by companies in +30 countries.

Both local and international businesses power their potential with our digital marketing services.
Discover their success stories.

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Call us—we’re real humans, ready to help you in English and Spanish.
We’ve got actual people on the line—in the USA or the Netherlands. Let’s chat!

Get My Social Media Proposal

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